Trade marketing & shopper activation

• POS secondary placement (display design)
• POS special placement (design)
• Shopper activation (annual promotion)
• Sales folder & presentation pack (sales kit)
• Trade communications (ads)

BE.AN

Ethical Coffee Lover

Die Limo Syrup

Make your own soda!

Minuto

The relaunch for the little break from Birkel.

KitKat Mini

One bag. Five varieties. A colourful break-time treat.

Hohes C

Drawing attention to hohes C. We hit the mark with PLUS at the POS.

The Limo

In-store design and accompanying market launch for the Limo from granini.

KitKat Sales Display

Annual promotion with competition: We’re sending you around the world with KitKat and our new adventure break.

KitKat Sales Folder

Retail trading made easy. Our sales folders strike the right note and ensure that sales are successful.

Once a prototype has been successfully tested, we accompany the market launch with trade communications and develop the appearance of the products or brands on their journey to your customers. We implement shopper activation at the point of sale or create attention at other points of experience for our clients.

Trade marketing (B2B) and shopper activation are our daily bread, besides food packaging design. After all, your products should be perfectly staged in the B2B market too. We design a special sales kit for you. After the successful “pure sales”, we design custom sales promotions for your product, from initial sketches to implementation.

We position your brand in your target audience’s natural surroundings. The aim here is to identify authentic and relevant touch points between your brand and the consumer. We take action early on to reach your potential buyers. Of course this may include classic POS campaigns and tasting promotions. We offer the following services in the field of trade marketing (B2B) and at the food POS:

Surprise trade and consumers with a special campaign. Our design team sets to work where the conventional sales folder reaches its limits: design & implementation of all types of sales promotions (competitions, giveaways, collection campaigns, coupons, combined promotions, collaborations), from the first draft to insurance and clearing. We take care of the digital design and implementation of the mechanics online (digital & mobile first or POS first) We want your brand to stand out from the rest in a tasteful way.