Design study for Rhodius Mineralquellen. Can there be such a thing as a kids’ cola?
What would the perfect kids’ cola look like? Rhodius Mineralquellen commissioned us to develop a design. We wanted to create a better alternative to the mass-produced Apfelschorle (sparkling apple juice – a very popular drink for children in Germany), which is often served in restaurants.
Insights, product concept, product design, packaging design, brand strategy
With Kidscola we are giving parents the opportunity to give their kids access to one of the most popular drinks categories: cola. Every child wants to try the black fizzy drink – but which one? We are not permitted to publish any further details on the insights, product recipe and strategy here. Instead, we point you to our own Kohla 😉