{"id":729712,"date":"2021-09-23T17:42:38","date_gmt":"2021-09-23T15:42:38","guid":{"rendered":"https:\/\/www.milk-food.de\/material-lab\/material\/vanish-pcr\/"},"modified":"2026-03-15T21:39:01","modified_gmt":"2026-03-15T20:39:01","slug":"vanish-pcr","status":"publish","type":"material","link":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/","title":{"rendered":"Vanish PCR"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\" id=\"block-e9d5c842-cc26-46fa-86bf-08f4627bb4ca\">Sustainable no label look labels<\/h1>\n    <section class=\"info-slider alignfull\"\n             style=\"--items-per-row:2;\"  data-component=\"slider\" data-gap=\"0\" data-loop=\"\">\n\n\t\t\t\t\t\n            <div class=\"slider__container swiper\">\n                <div class=\"slider__slides swiper-wrapper\">\n\t\t\t\t\t                        <div class=\"slider__slide swiper-slide theme--dark\">\n\t\t\t\t\t\t\t<div class=\"teaser-format-contained teaser-format-contained--size-square\"><img loading=\"lazy\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1-1000x1000.jpg\" class=\"teaser-format-contained__image\" alt=\"\" srcset=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1-1000x1000.jpg 1000w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1-480x480.jpg 480w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1-720x720.jpg 720w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/div>\n                        <\/div>\n\t\t\t\t\t                <\/div>\n            <\/div>\n\n\t\t\t                            <div class=\"theme--dark\">\n                    <div class=\"slider__button-prev swiper-button-prev theme--dark\"><\/div>\n                    <div class=\"slider__button-next swiper-button-next theme--dark\"><\/div>\n                <\/div>\n            \n\t\t\t             <div class=\"slider__scrollbar swiper-scrollbar\"><\/div>\n\t\t\t\n\t\t\t\n\t\t    <\/section>\n\n<h2 class=\"wp-block-heading\" id=\"block-6e7c5cdf-8670-4f05-9235-7367f8662674\">Labels for the circular economy<\/h2>\n\n<p class=\"wp-block-paragraph\" id=\"block-e4f0fb50-c2aa-435d-9a6b-5b2accda55d8\">UPM introduces UPM Raflatac VanishTM PCR, an ultra-transparent labelstock. Thanks to its particularly low material thickness and the use of 90% recycled PET, this requires fewer raw materials than standard clear-on-clear products. When applied to transparent containers, this allows a true &#8220;no-label look&#8221;&#8216; with improved environmental performance. The film is ideal for a wide range of rigid containers (including glass and aluminum) and is a sustainable solution for the beverage industry because the material can ensure the recyclability of cans.   <\/p>\n\n<p class=\"has-small-font-size wp-block-paragraph\"><a href=\"https:\/\/www.instagram.com\/explore\/tags\/clearonclear\/\" target=\"_blank\" rel=\"noreferrer noopener\">#clearonclear<\/a> <a href=\"https:\/\/www.instagram.com\/explore\/tags\/recyclable\/\" target=\"_blank\" rel=\"noreferrer noopener\">#recyclable<\/a> <a href=\"https:\/\/www.instagram.com\/explore\/tags\/nolabellook\/\" target=\"_blank\" rel=\"noreferrer noopener\">#nolabellook<\/a> <a href=\"https:\/\/www.instagram.com\/explore\/tags\/saveressources\/\" target=\"_blank\" rel=\"noreferrer noopener\">#saveressources<\/a><\/p>\n\n<p class=\"is-style-sans-serif wp-block-paragraph\" id=\"block-e2b683b8-cc89-46a3-a96f-a0df39f7bc54\">Product name:<strong> <a href=\"https:\/\/www.upmraflatac.com\/de\/produkte-und-services\/etiketten\/nachhaltige-etikettenlosungen\/upm-raflatac-vanish-pcr\/\" target=\"_blank\" rel=\"noreferrer noopener\">UPM Raflatac Vanish\u2122 PCR<\/a><br\/><\/strong>Manufacturer: <strong><a href=\"https:\/\/www.upmraflatac.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">UPM Global<\/a><\/strong><br\/>Project status: Concept \/\/ Prototype \/\/ Ready for market \/\/ <strong>Ready for series production<\/strong><\/p>\n\n<p class=\"has-small-font-size wp-block-paragraph\" id=\"block-d30bca0c-929c-4f9d-880c-08374335c815\">Source: UPM Global<br\/>Image source: UPM Global<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sustainable no label look labels Labels for the circular economy UPM introduces UPM Raflatac VanishTM [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":586625,"template":"","material_status":[1190],"material_category":[1409],"material_type":[1587],"material_food":[2100,2135,2101,2102,2117,2083],"material_topic":[2139,2084,2104],"class_list":["post-729712","material","type-material","status-publish","has-post-thumbnail","hentry","material_status-series-production-ready","material_category-plastics-biopolymers","material_type-pet-en","material_food-alcoholic-beverages","material_food-confection-sweets","material_food-non-alcoholic-beverages","material_food-other-liquids","material_food-snacks-nuts","material_food-various-foods","material_topic-alternative","material_topic-circular","material_topic-recycled-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MILK. Material Lab - UPM Raflatac Vanish PCR<\/title>\n<meta name=\"description\" content=\"When applied to transparent containers, this allows a true &quot;no-label look&quot;&#039; with improved environmental performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vanish PCR\" \/>\n<meta property=\"og:description\" content=\"When applied to transparent containers, this allows a true &quot;no-label look&quot;&#039; with improved environmental performance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/\" \/>\n<meta property=\"og:site_name\" content=\"MILK.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MILKDESIGNLAB\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-15T20:39:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1706\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/\",\"name\":\"MILK. Material Lab - UPM Raflatac Vanish PCR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg\",\"datePublished\":\"2021-09-23T15:42:38+00:00\",\"dateModified\":\"2026-03-15T20:39:01+00:00\",\"description\":\"When applied to transparent containers, this allows a true \\\"no-label look\\\"' with improved environmental performance.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg\",\"width\":2560,\"height\":1706},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/food-packaging-design-agency-home\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Vanish PCR\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\",\"name\":\"MILK.\",\"description\":\"Food &amp; Design\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#organization\",\"name\":\"MILK\",\"alternateName\":\"MILK Packaging Design\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/MILKDESIGNLAB\\\/\",\"https:\\\/\\\/www.instagram.com\\\/milkdesignlab\\\/\"],\"legalName\":\"M.I.L.K. Agentur f\u00fcr moderne Kommunikation GmbH\",\"telephone\":[],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/materials\\\/vanish-pcr\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/milk-design-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/milk-design-logo.png\",\"width\":1254,\"height\":1254,\"caption\":\"MILK\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"MILK. Material Lab - UPM Raflatac Vanish PCR","description":"When applied to transparent containers, this allows a true \"no-label look\"' with improved environmental performance.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/","og_locale":"en_US","og_type":"article","og_title":"Vanish PCR","og_description":"When applied to transparent containers, this allows a true \"no-label look\"' with improved environmental performance.","og_url":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/","og_site_name":"MILK.","article_publisher":"https:\/\/www.facebook.com\/MILKDESIGNLAB\/","article_modified_time":"2026-03-15T20:39:01+00:00","og_image":[{"width":2560,"height":1706,"url":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/","url":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/","name":"MILK. Material Lab - UPM Raflatac Vanish PCR","isPartOf":{"@id":"https:\/\/www.milk-food.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#primaryimage"},"image":{"@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#primaryimage"},"thumbnailUrl":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg","datePublished":"2021-09-23T15:42:38+00:00","dateModified":"2026-03-15T20:39:01+00:00","description":"When applied to transparent containers, this allows a true \"no-label look\"' with improved environmental performance.","breadcrumb":{"@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#primaryimage","url":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg","contentUrl":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2021\/07\/MILK-VanishPCR-UPMRaflatac-nachhaltigeNoLabelLookEtiketten-1.jpg","width":2560,"height":1706},{"@type":"BreadcrumbList","@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.milk-food.de\/en\/food-packaging-design-agency-home\/"},{"@type":"ListItem","position":2,"name":"Vanish PCR"}]},{"@type":"WebSite","@id":"https:\/\/www.milk-food.de\/en\/#website","url":"https:\/\/www.milk-food.de\/en\/","name":"MILK.","description":"Food &amp; Design","publisher":{"@id":"https:\/\/www.milk-food.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.milk-food.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Place"],"@id":"https:\/\/www.milk-food.de\/en\/#organization","name":"MILK","alternateName":"MILK Packaging Design","url":"https:\/\/www.milk-food.de\/en\/","logo":{"@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/MILKDESIGNLAB\/","https:\/\/www.instagram.com\/milkdesignlab\/"],"legalName":"M.I.L.K. Agentur f\u00fcr moderne Kommunikation GmbH","telephone":[],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.milk-food.de\/en\/insights\/materials\/vanish-pcr\/#local-main-organization-logo","url":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/08\/milk-design-logo.png","contentUrl":"https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/08\/milk-design-logo.png","width":1254,"height":1254,"caption":"MILK"}]}},"_links":{"self":[{"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material\/729712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material"}],"about":[{"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/types\/material"}],"author":[{"embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/users\/30"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/media\/586625"}],"wp:attachment":[{"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/media?parent=729712"}],"wp:term":[{"taxonomy":"material_status","embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material_status?post=729712"},{"taxonomy":"material_category","embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material_category?post=729712"},{"taxonomy":"material_type","embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material_type?post=729712"},{"taxonomy":"material_food","embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material_food?post=729712"},{"taxonomy":"material_topic","embeddable":true,"href":"https:\/\/www.milk-food.de\/en\/wp-json\/wp\/v2\/material_topic?post=729712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}