{"id":858138,"date":"2026-04-06T13:25:09","date_gmt":"2026-04-06T11:25:09","guid":{"rendered":"https:\/\/www.milk-food.de\/project\/tasty-rolls\/"},"modified":"2026-08-28T14:48:18","modified_gmt":"2026-08-28T12:48:18","slug":"tasty-rolls","status":"publish","type":"project","link":"https:\/\/www.milk-food.de\/en\/project\/tasty-rolls\/","title":{"rendered":"Tasty Rolls"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\">    <p class=\"has-small-font-size\">Services<\/p>\n    <div class=\"tags\">\n\t\t            <a href=\"https:\/\/www.milk-food.de\/en\/service\/food-branding-corporate-design\/\" class=\"tag\">\n\t\t\t\tFood Branding &#038; Corporate Design            <\/a>\n\t\t            <a href=\"https:\/\/www.milk-food.de\/en\/service\/food-packaging-design\/\" class=\"tag\">\n\t\t\t\tFood Packaging Design            <\/a>\n\t\t    <\/div>\n<\/div>\n\n<p class=\"has-larger-font-size wp-block-paragraph\">With the <strong>Saltletts Tasty Rolls<\/strong>, <strong>Lorenz<\/strong> is bringing a surprising twist to the classic savory snack segment and consistently expanding the brand in the direction of snacking-oriented moments of pleasure.<\/p>\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-1920x1080.jpg\" alt=\"\" class=\"wp-image-859235\" srcset=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-1920x1080.jpg 1920w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-960x540.jpg 960w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-768x432.jpg 768w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-1536x864.jpg 1536w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-2048x1152.jpg 2048w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-480x270.jpg 480w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_LINEUP2-200x113.jpg 200w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n<p class=\"has-large-font-size wp-block-paragraph\">Our task: to develop a visual and strategic bracket that makes innovation visible without losing Saltletts&#8217; strong brand identity.<\/p>\n\n<p class=\"has-large-font-size wp-block-paragraph\">The result is a packaging system that combines clarity and appetizing appeal: The iconic Saltletts DNA is retained, while eye-catching color coding and striking staging of the flavor worlds ensure maximum differentiation on the shelf. The product shape is confidently staged and emotionally charged by the respective ingredient worlds. The result is an appearance that both attracts existing fans and inspires new target groups for the brand.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>A surprising twist in the savory cookie segment.<\/p>\n","protected":false},"author":2,"featured_media":859230,"template":"","project_food":[2177],"project_client":[860],"project_type":[1647],"class_list":["post-858138","project","type-project","status-publish","has-post-thumbnail","hentry","project_food-convenience-en","project_client-b2c-en","project_type-create"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Saltletts Tasty Rolls Packaging Design | MILK.<\/title>\n<meta name=\"description\" content=\"Food Packaging Design for Saltletts Tasty Rolls: MILK. combines brand DNA, clear color codes, and visual appeal to create a strong presence at the point of sale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.milk-food.de\/en\/project\/tasty-rolls\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tasty Rolls\" \/>\n<meta property=\"og:description\" content=\"Food Packaging Design for Saltletts Tasty Rolls: MILK. combines brand DNA, clear color codes, and visual appeal to create a strong presence at the point of sale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.milk-food.de\/en\/project\/tasty-rolls\/\" \/>\n<meta property=\"og:site_name\" content=\"MILK.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MILKDESIGNLAB\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-28T12:48:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2026\/05\/TastyRolls_Cover-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2752\" \/>\n\t<meta property=\"og:image:height\" content=\"1536\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/\",\"name\":\"Saltletts Tasty Rolls Packaging Design | MILK.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/TastyRolls_Cover-1.jpg\",\"datePublished\":\"2026-04-06T11:25:09+00:00\",\"dateModified\":\"2026-08-28T12:48:18+00:00\",\"description\":\"Food Packaging Design for Saltletts Tasty Rolls: MILK. combines brand DNA, clear color codes, and visual appeal to create a strong presence at the point of sale.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/TastyRolls_Cover-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/TastyRolls_Cover-1.jpg\",\"width\":2752,\"height\":1536},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/project\\\/tasty-rolls\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tasty Rolls\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\",\"name\":\"MILK.\",\"description\":\"Food &amp; 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