{"id":725972,"date":"2022-01-16T22:43:12","date_gmt":"2022-01-16T21:43:12","guid":{"rendered":"https:\/\/www.milk-food.de\/?post_type=trend&#038;p=725972"},"modified":"2026-06-09T08:43:03","modified_gmt":"2026-06-09T06:43:03","slug":"automation-on-the-land-regional-products-directly-from-the-producer","status":"publish","type":"trend","link":"https:\/\/www.milk-food.de\/en\/insights\/trends\/automation-on-the-land-regional-products-directly-from-the-producer\/","title":{"rendered":"Automation in the countryside: regional products directly from the producer"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\" id=\"h-automatisierung-auf-dem-land\">Automation in the countryside<\/h1>\n\n<p class=\"is-style-serif has-large-font-size wp-block-paragraph\">The trend toward more regional food continues. Particularly in times of crisis, in times of great uncertainty, people return to the familiar, the regional, the transparent. In the meantime, it is increasingly possible to buy products directly from producers and to do without middlemen &#8211; and this is not only more transparent, but also cheaper. Whether it&#8217;s eggs, milk, meat or other food products, farms use so-called &#8220;regiomats,&#8221; or vending machines, in the entrance area of their farms to sell products 24\/7. This allows them to offer their products fresh every day, without the costly upkeep of a farm store.      <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"1024\" height=\"673\" src=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat.jpeg\" alt=\"Automation in the countryside: regional products directly from the producer\" class=\"wp-image-633921\" srcset=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat.jpeg 1024w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat-960x631.jpeg 960w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat-768x505.jpeg 768w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat-480x315.jpeg 480w, https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat-200x131.jpeg 200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"is-style-sans-serif wp-block-paragraph\">Best Practices: <a href=\"https:\/\/www.abhof-automat.de\/content\/helmut-und-florian-hirschmann-gbr\"><strong>FARM HIRSCHMANN<\/strong><\/a><\/p>\n\n<p class=\"is-style-sans-serif wp-block-paragraph\">Photo: <a href=\"https:\/\/unsplash.com\/photos\/bk11wZwb9F4\">Unsplash<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Automation in the countryside The trend toward more regional food continues. Particularly in times of [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":633922,"template":"","trend_category":[1540],"trend_status":[1205],"trend_group":[],"trend_timeframe":[1210],"class_list":["post-725972","trend","type-trend","status-publish","has-post-thumbnail","hentry","trend_category-production-en","trend_status-safe-bank","trend_timeframe-today"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Automation in the countryside: regional products directly from the producer - MILK.<\/title>\n<meta name=\"description\" content=\"Automation in the countryside: Farms use so-called &quot;Regiomats&quot; in the entrance area of their farms for 24\/7 sales of products.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.milk-food.de\/en\/insights\/trends\/automation-on-the-land-regional-products-directly-from-the-producer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Automation in the countryside: regional products directly from the producer\" \/>\n<meta property=\"og:description\" content=\"Automation in the countryside: Farms use so-called &quot;Regiomats&quot; in the entrance area of their farms for 24\/7 sales of products.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.milk-food.de\/en\/insights\/trends\/automation-on-the-land-regional-products-directly-from-the-producer\/\" \/>\n<meta property=\"og:site_name\" content=\"MILK.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MILKDESIGNLAB\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-09T06:43:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.milk-food.de\/wp-content\/uploads\/2022\/01\/FoodTrendRadar-Marketing-Automat.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"673\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/\",\"name\":\"Automation in the countryside: regional products directly from the producer - MILK.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/FoodTrendRadar-Marketing-Automat.jpeg\",\"datePublished\":\"2022-01-16T21:43:12+00:00\",\"dateModified\":\"2026-06-09T06:43:03+00:00\",\"description\":\"Automation in the countryside: Farms use so-called \\\"Regiomats\\\" in the entrance area of their farms for 24\\\/7 sales of products.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/FoodTrendRadar-Marketing-Automat.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.milk-food.de\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/FoodTrendRadar-Marketing-Automat.jpeg\",\"width\":1024,\"height\":673},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/insights\\\/trends\\\/automation-on-the-land-regional-products-directly-from-the-producer\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Automation in the countryside: regional products directly from the producer\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.milk-food.de\\\/en\\\/\",\"name\":\"MILK.\",\"description\":\"Food &amp; 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