Product development for market-ready food innovations.
Together with our partner FutureFoodCo, we develop new food products and innovations from the initial idea to a market-ready solution— strategically, creatively, quickly, and always with an eye toward industrial feasibility.
Together, we offer a unique setup for modern innovation work in the F&B sector.
For successful product development, concepts with high customer relevance must be consistently aligned with production realities. That is why we combine customer-centric innovation and brand design into a unique service—tailored specifically for the F&B industry.
Together with FutureFoodCo, we support companies from the initial idea through prototyping to implementation in an industrial production environment, and we incorporate brand design into the process from the very beginning.
The starting point for this is our innovation sprints, during which we can validate new hypotheses and product concepts in record time before moving on to prototyping. At the same time, we develop branding and packaging designs to test concepts holistically and through multiple senses.
Our services in food product development.
Excerpt from Client Portfolio: FutureFoodCo
Frequently Asked Questions.
During innovation workshops and ideation sessions, trends and Insights give rise to very concrete product ideas that align with your brand. Through trend discovery events, you gain direct access to technologies and people who are currently transforming the market.
Through co-creation, we develop concepts with external creators, influencers, and others from our extensive network. This allows us to bring specific, external expertise on board right from the start.
Prototyping allows ideas to be tested quickly, so it becomes clear early on which ones have potential. For implementation, we offer a complete end-to-end product development process—from formulation and labeling to production readiness—and companies that lack in-house capacity can outsource the entire product development process.
Through our contract manufacturer search, we find the production partner who is truly capable of—and willing to—manufacture your product. And in our Sensory Evaluation & Optimization department, we fine-tune the flavor until the product is 100% convincing.
Our combination of product development, innovation consulting, and brand design with clear expertise in packaging and point-of-sale (POS) is unique in the DACH region. Together, we offer end-to-end support to companies of all sizes, from the blank page to the launch.
Today, new food products and food innovations have a lot to live up to: They must meet relevant needs, appeal to the senses, function effectively from a technological standpoint, and thrive in a dynamic market environment. This is precisely where the unique challenge of strategic product development lies: It must translate innovation in such a way that an idea is transformed into a product that not only appears interesting but is actually marketable.
Successful food product development occurs when concept, formulation, function, manufacturability, and brand image are consistently considered together. Only when these factors work together does a solution emerge that stands out, is suitable for production, and can realize long-term market potential. This is how initial food innovations are transformed into robust products with clear prospects for launch, growth, and further development.
We provide support in the development of new food products as well as in the further development and optimization of existing products and recipes.
Yes, we think product development not only in terms of samples, but also in terms of feasibility, production reality and market-ready solutions.
