Look who’s talking: the interactive packaging.

The interactive packaging speaks to us.

Two developments will shape the packaging of tomorrow. On the one hand, research into materials that degrade themselves is in full swing. On the other hand, active and interactive packaging is increasingly being developed. These will contain sensors that measure the degree of freshness of food and, if necessary, use moisture absorbers, for example, to keep cookies crisp for longer. In this way, high-tech ensures that less food ends up in the trash. Packaging will also increasingly contain information and added value that can be accessed via smartphone.

The trend toward sustainability will continue to grow and become self-evident. According to a study by Duo’s Future of Packaging, about half of companies will look to more sustainable materials and reduced environmental impact in their packaging strategy. What are still concepts and approaches now will be established solutions in a few years. High-tech (intelligent packaging) and ecology (sustainable packaging) are not mutually exclusive. The two belong together.

The lead article of the sustainability movement of our century“The Blue Revolution“, also served us after its publication to better understand the new symbiosis of man, technology and nature.