Plant-Based Food 2.0
The question of which came first – chicken or egg – will probably soon no longer arise. Various trend researchers and agencies predict that 2021 will be the year in which egg substitutes become the fastest-growing plant-based alternative food worldwide. By mid-2020, U.S. market leader JUST Egg had already sold the equivalent of 50 million of its mung bean-produced eggs and is preparing to go public and expand globally. Other companies to watch include Ogg’s Aquafaba in the UK, Israel’s Zero Egg, Evo Foods in India and Clara Foods in the US, all of which work with and on different types of plant proteins respectively. Two German startups, Plant B and Lovely Day Foods, plan to launch the first plant-based liquid egg alternatives in early 2022.
Best Practices: JUST , YO-EGG , OGGS , PLANT B , LOVELY DAY FOODS
Photo: Green Queen